JAŸ-Z

What JAŸ-Z makes

Topics hip-hop, music, culture, business, entrepreneurship

Since the release of his debut album Reasonable Doubt in 1996, Shawn “JAŸ-Z” Carter has transformed music, business, and culture. A multi-award-winning artist and Songwriters Hall of Fame inductee, he is widely recognized for both his iconic lyricism and lasting cultural impact. With 25 GRAMMY Awards, JAŸ-Z made history as the first solo hip-hop artist inducted into the Rock and Roll Hall of Fame. His honors also include numerous American Music Awards, BET Awards, Billboard Music Awards, and the prestigious Dr. Dre Global Impact Award. Beyond music, JAŸ-Z is a visionary entrepreneur. In 2008, he co-founded Roc Nation, a global entertainment company spanning music, sports, film, and culture. He has also built and co-owns several ventures, including D’USSÉ, Paper Planes, the legendary 40/40 Club, TIDAL, and luxury champagne Armand de Brignac. JAŸ-Z co-founded the Shawn Carter Foundation with his mother, Dr. Gloria Carter, and supports criminal justice reform through REFORM Alliance.

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